Friday, July 19, 2019

Evolution of Marketing Automation

Going back to 1998, I recollect working on the industry's first database-enabled email list manager UnityMail 2.0. It worked on Windows NT and was developed by Revnet Systems. UnityMail 2.0 included...

New App Bridges Gap between News and Social Media

We live in a digital world that is constantly evolving. Those of us who were born prior to the dot-com bubble were able to witness firsthand how technology transformed the way...

How Small Businesses Can Make a Big Splash Without Getting Wet

It's usually better to be a big fish in a small pond than a small fish in a big pond, or so the saying goes. Many of today's small and medium-sized...
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Leveraging Macro Trends for Corporate Higher Education Strategy

Transforming tuition assistance programs (TAP) There are major trends and shifts taking place within higher education.  These trends are equivalent to big long waves that can last...

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